Event

16 December 2024

PCD Paris 2025

Desirability, Functionality, and Eco-Design at the Heart of Verescence’s Innovations.

 

On the occasion of the PCD Paris trade show during Paris Packaging Week, on January 28 and 29, 2025, in Hall 1 of the Paris Expo Porte de Versailles, Verescence, the global leader in luxury glass packaging for the fragrance and cosmetics industry, will unveil its latest innovations that combine desirability, functionality, and eco-design.

This year, our solutions focus on four key themes: Design & Fragrance, Rethink Skincare, Makeup in Glass, and Home & Bodycare. Lightweight glass, recyclable lacquers, Last Drop technology, refill systems, glass makeup packaging, and the newest additions to the Verescence Collection – our customizable range of standard bottles and jars – are all examples of our commitment to combining desirability, functionality, and eco-design.

Bérangère Raguenet

Marketing and Communication Director at Verescence

Verescence will also highlight its collaborations with the most prestigious fragrance and cosmetics brands worldwide, showcasing the excellence of its production sites in France, Spain, the United States, and South Korea.

Visitors will have the opportunity to explore the Trendslab area, where Verescence interprets key beauty trends through three inspiring themes: Beyond Time, Earthy Minimal, and Urban Oasis.

Finally, Verescence will present the results of a scientific study conducted in collaboration with MIND INSIGHTS and Dr. Gordy Pleyers. This research explores the impact of visual complexity in product design, an essential topic for beauty brands in order to combine eco-design and luxury.

Visit booth I-120 to discover how Verescence is reinventing luxury packaging through its innovations and exceptional collaborations.

 

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